Hello
Case study 1.
Language Identity
Case study 2.
Zalando Design System
Case study 3.
Zalando Pick App
Case study 4.
Podcast web-design
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Primary identity
Identity Design
For the visual identity, the client’s requirements were simple and clean design. The main focus point of the identity was the title of the show itself, which was designed as the primary icon.
Secondary Symbol
In addition to this, a secondary symbol was designed to support the typographic visual and we concentrated on communicating ‘life extension’ as a core that would drive the iterations.
Iterations
We further explored the 2D iterations in different views, and grid arrangements and expanded them in an isometric view that gave rise to varying results.
Website Design
For the requirements of the website to be simple and functional we chose to expand the visual style of the website extending on the life extension iterations and designed a clean and modern website design with a simplistic user flow and a logical navigation system.
Visual Style
In order to create a harmonic hierarchy of information within the website, there was created a visual style that consists of typography, colours, figures, buttons, and elements.
Typography
Colours
Symbols
Buttons
Highlights & Features
Splash Screen
The List of Episodes
A simplistic scroll-down list of the published episodes and call to action redirects the audience to the chosen Episode.
Launch Podcast Player
Fast navigation between episodes