Visual identity & website design for a podcast channel "The Life Extension Podcast" discussing the life extention industry
My role
Visual Designer, Web-design
(Freelance collaboration with
Duration
Aug - Sep 2021
Overview
Project Brief
The Life Extension Podcast is an audio-podcast show that discusses and explores the new trends of radical life extension means to consumers. We were responsible for developing the visual identity and a website for the launch of the show.

Identity Design
Primary identity
For the visual identity the client’s requirements were simple and clean design. The main focus point of the identity was the title of the show itself, which was designed as the primary icon.

Secondary Symbol
In addition to this a secondary symbol was designed to support the typographic visual and we concentrated on communicating ‘life extension’ as a core that would drive the iterations.


Iterations
We further explored the 2D iterations in in different views, grid arrangements and expanded them in an isometric view that gave rise to varying results.

Website design
For the requirements of the website were simple and functional we chose to expand the visual style of the website extending on the life extension iterations and designed a clean and modern website design with a simplistic user flow and a logical navigation system.

Visual Style
In order to create a harmonic hirerarchy of information within the website, there was created a visual style that consists of typography, colours, figures, buttons and ellements.
Typography

Colours

Symbols

Buttons

Highlights & Features
Splash Screen

The List of Episodes
A simplistic scroll down list of the published episodes and call to action redirects the audience to the chosen the Episode.

Launch Podcast Player

Fast navigation between episodes
